Urban South Brewery, a company known for its colorful, creative malt beverages and hard seltzers, has announced a business partnership with Ben E. Keith distribution. The new arrangement will bring Urban South’s beers to a larger segment of the greater Houston area and make it easier for fans to shop for their favorite Urban South beers when they visit their local grocery store, beverage store, bar, or restaurant.
Canned Convenience
Ben E. Keith General Manager Kevin Nettleton says the partnership with Urban South is a huge win for local consumers.
“Ben E. Keith is eager to build on Urban South’s successful Houston tap room by partnering with them to distribute their outstanding beers to consumers throughout Houston, College Station and SE Texas,” said Nettleton.
Anna Jensen, Urban South Brewery Director of Operations, says this business arrangement is the natural next move for a brewery committed to its customer base.
“Since launching our Urban South – HTX brewery in 2020, we’re proud to have become a central player in the growing Houston craft beer community,” said Jensen. “We’re thrilled to take the next step in sharing Urban South beers beyond our Houston tap room and into grocery stores, bars, and restaurants across the region.”
Where to Find
Initial plans call for distribution to local Kroger, HEB, Central Market, and Whole Foods grocery stores. Specs and Total Wine & More will also carry Urban South beers. The first beers to appear in these retail outlets will be HTX IPA, Paradise park American Lager, and Lime Cucumber Gose. This is only the beginning- more beers are likely to follow.
Besides retailers, Urban South fans will also find the beers on tap at area restaurants and bars across southeast Texas. The flagship beers described above will be most prevalent, but there will be other offerings, too, like the much beloved Urban South ‘Spilled” fruited sour series.
Time to Celebrate
The Urban South Houston team plans to promote the Ben E. Keith partnership with tastings and special events around Houston. To keep up with these special promos and locations, follow Urban South HTX on Facebook or other social media.
Urban South Brewery has come a long way since it launched in New Orleans, Louisiana. The Houston location opened in 2020 and now, just three years later, has made the leap to full distribution, partnering with one of the Houston area’s best-known distributors of craft beverages. It’s great news for the brewery’s growing fan base and great for those who have always wanted easier access to the brewery’s many fine products.
To locate a retailer near you, visit the Beer Finder map on Urban South’s website: https://urbansouthbrewery.com/beers/beer-finder
Ooh, I will have to look for this since we are in the Houston area! We typically shop at Walmart but may have to take a trip to HEB for it.
Distribution like that is going to help them get out there in a big bad way. That’s so great!
Oh, wow! They are poised to absolutely explode! I can’t wait to see what the future holds for this brewery.
Great news for beer lovers in the Houston area! I’m sure this partnership will expand the reach of Urban South’s products and provide more options for fans to enjoy them at home, in bars, or in restaurants. It’s always exciting to see local businesses collaborate and grow.
That’s fabulous. Sounds like a great partnership and future success for this brewery.
Wishing them all the best. I hope I can find some of their products in our local stores. It would be nice to give this brewery’s products a try!
How awesome. There are so many great IPA companies out there but getting support like this will escalate you quick!
That sounds like a great opportunity. It’ll certainly get the products out to even more people.
I’m sure this brand will do well with the unique flavours they’ve got available.
Good to have this partnership and it helps people to get promos. Thank you for sharing it with us!